What is a user journey and how can you develop a strong customer experience?

As a business owner, it is crucial to understand what your customers go through from the time they become aware of your product or service to the point where they make a purchase or become a client. This journey, from initial awareness to final purchase, is commonly known as the user journey or customer journey. […]

Getting the most out of your email campaigns

Your mailing list is one of the most important parts of your business communication. Why? Because it’s a list you own. It’s a group of people who are interested in your business and have actively agreed to engage with you (this is part of GDPR compliance). You have no control over your social media followers […]

Established business processes can inspire confidence in teams

We may not realise it, but processes exist everywhere; they are all around us. There is a process involved in everything that we do. Business processes provide a structure that empowers teams, creates clarity, fosters consistency, and enables continuous improvement.

How Can You Properly Test Software Before Making a Financial Commitment?

Before making a financial commitment to any software, it is important to properly test the software to make sure that it is suitable for your needs. Software review and testing can help you determine whether a particular software is worth investing in or not. Software testing involves evaluating the features, usability, performance, and security of […]

7 Steps to Developing a Successful Project With Your Team

Developing a successful project doesn’t happen by accident. It takes time, planning, clarity and support. You have a vision of what you want your business to achieve, and with hard work you are well on your way. Here are some general tips that can help you develop a successful project with your team.

What Is a Good Business Process And How Do You Achieve It?

A good process is not a chance encounter. It’s a decision of working a certain way to achieve an end deliverable. It takes time and effort to understand the key fundamentals of what the ideal process looks like, who are the stakeholders and what actions are required to achieve the end result. Let’s break this down.

Process stakeholders: Who are they and how to identify them

As a business owner, you know that planning and managing processes are important steps to ensure optimum efficiency. But have you taken the time to identify the stakeholders who will be involved or affected by its implementation? Knowing who these process stakeholders are, as well as how their actions affect those processes is essential for […]

How to set goals and targets to drive your business forward

As a business owner, setting goals and targets can be a key part of building the success you are hoping for. Goals ensure that the team understands the priorities of the business and something to strive for, while targets help keep everyone on track with achieving what is important to your business. Do you have […]

5 Reasons Why Induction Procedures are Important for Your Business

Induction is one of the most important stages in the recruitment process. Yet, many businesses overlook the value of a carefully planned and organised induction procedure. Induction, in fact, helps the company and its inductees start off on the right foot and reduce the time that new hires need to settle into their new roles. […]

How to talk to your software provider to get what you want

Have you ever contacted a company that you have purchased software from, only to come out the other end of the conversation even more frustrated? We certainly have at Blue Ninja! You can feel like you’ve not been heard or understood. How can the company possibly not help and in many ways make things worse […]